Speaking during an interview on CNBC, Kapur noted that the interest is highlighted by the company’s revenues and introduction of new products like the Zoom phone. According to Kapur, as the economy continues to reopen, more consumers are still leveraging the platform’s diversified product offering. Notably, during the pandemic, Zoom was among the standout tech products that helped people connect amid the lockdown. Kapur further stressed that Zoom is not only synonymous with the conferencing feature, but the company continues to expand services from its primary product. He noted that the company is building an ecosystem incorporating other aspects such as collaboration, cloud telephony, and third-party applications into Zoom.
Responding to Zoom criticism
In recent months, Zoom has managed to react to the criticism of over-focusing on a single product by introducing additional functionalities such as Zoom phone, Zoom Whiteboard, Video engagement center, among others. As part of diversification, Zoom launched the latest product dubbed the Zoom Partner Demand Center that seeks to offer partners the tools they need to succeed, like resources to help users upskill their existing team. According to the company, some resources include online marketing support, training, and access to marketing concierge services.
